Small Business Podcasts

Business owners and industry experts provide advice and share tips on starting as well as running a business.

Startup

Mar 20, 2012, 02:00 AM
Kevin Ready, author of Startup: An Insider's Guide to Starting and Running a Business, discusses what it takes to launch a successful small business.
Host: Greg Corombos and John Duoba
Date of podcast: Mar 20, 2012, 02:00 AM

Kevin Ready, author of Startup: An Insider's Guide to Starting and Running a Business, discusses what it takes to launch a successful small business with Greg Corombos . Also a longtime entrepreneur and a CNBC contributor, Ready explains why starting a business takes a lot of work, but it should never actually feel like work. He also discusses the importance of balancing the pursuit of your business dream with market realities and offers tips on how to win those first critical customers.

In our Top Takeaway for Your Small Business, John Duoba highlights the importance of formal cash flow projections.